Sloths became global icons through movies, viral media, and celebrity appearances—but popularity often outpaced understanding. As more sloths entered human care, husbandry was frequently adapted from unrelated species rather than built around sloth biology.
 
The Science of Sloths was founded to put science back at the center of sloth care, advancing welfare through evidence-based husbandry, veterinary collaboration, and a deeper understanding of the real animal behind the media image.